Last year I was sitting at a bar having drinks with some friends, when somebody mentioned they hated LeBron James. I am making a definite assumption here she had never met him, but nonetheless he disgusted her. Since I have a sincere love for the man (as you will soon find out in my All-Star Game preview letter), I had to question this. She believed he was the reason the Cleveland Rockers were disbanded.
The Rockers were Cleveland’s Womens National Basketball Association (WNBA) and like all WNBA teams they were funded by the NBA team in that city. Keep in mind the WNBA has been around since the summer of 1997 and has yet to make a penny for any of the investors. If you have ever been to a WNBA game, it is a very similar feeling to being at a minor league baseball game. If the team was lucky they would get half capacity, the marketing tactics would make you cringe at times, and to be honest, these games had no flair. Put simply, there was no excitement. Also for this story to make sense you have to understand the fan base for the Rockers was lesbians and small children. I am yet to hear from the children on this issue but I have heard from several women who would identify themselves as lesbians and boy were they mad and some of them apparently still are for the loss of this team.
Now this particular friend of mine felt like the owners of the Cleveland Cavaliers had given up on the Rockers to promote LeBron James, as if he needs anyone’s help to promote himself. They felt Gordon Gund, the owner of the Cavaliers didn’t care enough to promote women’s sports in Cleveland. Here is my opinion on that: It is not Gordon Gund’s job to support a failing sports league. He is a business man. Sports is a business. Also for anyone familiar with Gordon Gund, then I am sure you are familiar with the Gund Foundation, an organization started by his father in 1952 to support the city of Cleveland. The Gund Foundation is synonymous with philanthropy and last year alone gave away close to 28 million in grants to fund the arts, economic development, the environment and human services. Plain and simple, the man and his family care about people bettering themselves but he wants to win on the court. Now I want to make a comment to all of those women that felt like the CAVS gave up on the Rockers to promote LeBron and a new era in CAVS history, get over it. I am the strongest proponent of Title IX I know (keep in mind it ONLY has to do with educational institutions), I have spent the past ten years either working in women’s sports or researching women’s sports. However, why we would we want to rely on men to support our women’s sports leagues in the first place? Yes, in many historic battles for women's rights, men have served as allies but women were not solely dependent on these men, especially for ten years without gaining anything for either gender in return.
The reason I find this issue relevant today is that I still hear people talk about LeBron as if he is the reason the Rockers disbanded. Gund just sold the CAVS at the beginning of this year and I feel his legacy as a person who wanted to better people should remain strong. Women should not blame LeBron or Gund for the failure of the Rockers, they should blame themselves. Oh...and yes, I am a lesbian.
5 comments:
I have a friend that worked for the Rockers. They knew for two years that Gund wasn't going to keep the team in Cleveland, and was doing everything he could to try and get someone to buy into the team, or something of the like, and it never happened. The NBA was going to move the team somewhere, but that didn't end up happening either.
There's definately a place for the WNBA, but, I don't think it has much, if anything, to do with LeBron James. You'd think in Cleveland of all places with Trinity winning all those basketball titles with Vonda Ward, Chrissy Falcone, and Semeka Randall, that there would be more than marginal intrest in the WNBA.
-Pete
Pete,
I agree with you. I don't think the WNBA and LeBron James have anything to do with one another. It was a shame that it folded, especially after going to the championship game two years before.
A few small corrections.
A couple of WNBA teams make money, at least on paper. The Washington Mystics, who have almost always led the league in attendance (though they may not this year), are reportedly one of those teams.
Chicago's WNBA team, who will begin playing in 2006, will be the second WNBA team not owned by an NBA team (the first is the Connecticut Sun, who make money for the Mohegan tribe indirectly, by drawing families and other visitors to their casino, and who draw 5-8.5K crowds to a 10K+ capacity arena).
The Rockers did win on the court-- they got to their conference finals! They didn't, however, turn a profit.
I don't know any WNBA fan who thinks the league, overall, has marketed itself especially well.
Several individual NBA owners have shown exceptional, even admirable commitment to their WNBA teams. Glen Taylor (Lynx/Timberwolves) comes to mind. His Lynx lose money, but the amount of money they lose every year is considerably less than the amount of money he's paying, this year, for Sam Cassell.
You can hate Gund for giving up on the Rockers without placing all, or any, of the blame on LeBron.
actually, these are exceptions, not corrections...
1. Yes, some WNBA teams make money but that is the same as saying NCAA Division I football teams make money that support their institution's athletic department. Last year, three football teams ended up in the black when the common perception is that they all end up in the black. To say these teams actually make money is completely different than turning a profit. Washington did a great job on marketing and picked up players early like McCray and then later Holdsclaw, players who draw fans (both former Tennessee players who know how to draw crowds).
2. Chicago is lucky. Initally i thought Krause and another Paxson would be running an NBA team into the ground. As for Connecticut...that is brilliant and also the point of my story. Pick a city where you know you can flourish, which would entail doing more than ten minutes market research, and don't rely on the NBA. If the Sun doesn't make it, they know they didn't have to rely on the NBA and still fail. Plus it doesn't take a genius to put a professional women's team within driving distance of Storrs, CT and place Nykesha Sales on your team.
3. Yes the Rockers did win on the court. I never said they didn't. I went to those games. This is why people couldn't believe they gave up the team so quickly and thought for sure it had to do with Lebron coming to town.
4. While I don't know the owner's names off the top of my head right now, I will tell you that I have been more than impressed with the job done in Houston, Detroit and Seattle. Of course there is a reason these teams have been so successful. Fans. Loyal fans who have stuck by their teams. The Rockers did not have that. They had fairweather fans who couldn't wait to blame somebody other than themselves when the team left town. (in essence this is what my story was about)
5. I don't hate Gund. The guy tried to unload that team for two years, he didn't want to see it fold. There were no takers, even during that dramatic championship run.
I'm offended. First of all...when I made the statement about Lebron, there had been a news broadcast on Fox 8 stating the same thing I said to you about LeBron and the Rockers. I wasn't pulling it out of my Arse! 2nd...I don't know anything about Gund...I was just upset the Rockers were leaving.
Why do we have to use me in the blog? I can't be a part of your life anymore if I am to be used in this fashion....::kidding kinda::
You can't hold this crap against me. I mean how long have you been holding this inside? It's been awhile. After all ...I did introduce you to the LOVE OF YOUR LIFE!!! ::pouting until you apologize::
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